Seriously, what is thread count?
We’re going to fill you in on a little secret: high thread count does not always mean high quality.
The Truth about Thread Count
Thread count is just a measure of how many threads are in one square inch. A 600 thread count bed sheet could be achieved in many different ways, like twisting multiple threads together or selecting a finer thread. When a bed sheet is labeled as 600 thread count, most people would assume that they could count a total of 600 threads per square inch. However, to achieve that 600 thread count bed sheet, manufacturers inflate their threads using two-ply yarn or multiple-ply yarn (think of two individual threads that are twisted around each other: that is two-ply yarn).
Some brands will count their two-ply yarn twice, which means that 600 thread count sheet could actually be 300 two-ply, or 200 three-ply. An inflated thread count could result in a heavier, scratchier and less durable bed sheet. A 300 thread count can feel far superior to a 600 thread count, because the 300 thread count is using single-ply, high quality yarn as opposed to packing a weave with multiple-ply, low quality yarn. You should be suspicious of any thread count above 400 because that could mean thread count inflation.
$200 - $275
$225 - $250
Thread Count for Boll & Branch
At the end of the day, thread count is simply a unit of measure that has an exaggerated importance, which is why we at Boll & Branch look as just one component in the creation of the highest quality sheets possible. We let the quality of our luxury bed sheets speak for themselves, because Boll & Branch sheets are woven to last and soften with time. Since thread count is just one piece we considered when creating our sheets, we also looked at feel, weight of fabric, the type of weave and the quality of the cotton. Our bed sheets use single-ply, long staple organic cotton; the highest quality available! And as for thread count, we’ve chosen 300 single-ply to achieve an ideal balance between weight and breathability. They don’t call us the softest sheets in the industry for nothing!