Percale Hemmed Fabric Swatch

Unlike most other bedding brands, we make our fabrics from scratch, starting with superior seeds to create finer threads.

It’s the purest product possible, produces a smaller carbon footprint and uses 90% less water than conventional cotton.

Grown with natural processes that are better for the earth, like marigolds instead of harmful synthetic pesticides.

We pioneered our own end-to-end system, working with family owned farms and factories to ensure traceability at every step.

We partner with farmers and artisans whose expertise is valued, and who work at will. All are adults. All are paid and treated fairly.