What Makes Our Thread Quality Unmatched?
We don’t rely on thread count to determine quality. Thread count is simply a measurement of threads per square inch of fabric. We invest in thread quality by using the finest organic materials, weaving our threads with the utmost care, and finishing our threads without harsh chemicals.
The Finest 100% Organic Cotton on Earth.
We preserve the purity of our long-staple, 100% organic cotton by choosing not to use any harmful pesticides, GMOs or toxins like formaldehyde in the making of our products. It’s better for you and the planet.
Our Bestselling Bed Layers, Loved By Millions.
What sets our styles apart is our thoughtful approach to craft: Our iconic Signature fabric’s four-over-one-under weave allows the ends of our long-staple, 100% organic cotton fibers to lift ever so slightly with each wash, ensuring an exceptionally soft hand feel that gets softer and softer over time. Our proprietary Waffle weave gives the fabric its breathable, plush-yet-springy dimension with meticulously engineered peaks and valleys.
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